VIDA is building the next generation of content-powered startup businesses and brands
VIDA is a specialist startup studio, venture builder and growth accelerator with a focus on next-generation content, media, publishing, and Direct to Consumer brands.
These are the startup and scaleup businesses transforming the media, marketing and retail landscape, developing audiences and building new customer bases from the ground up.
We call them content-powered brands.
VIDA helps these content-powered brands to access capital and partners with them to build their brands and develop diverse, recurring revenue streams to deliver faster, more sustainable growth.
VIDA helps venture builders and investors to identify, qualify, invest in and work with these businesses to accelerate their own innovation programmes, develop new income streams and to future proof their business.
And VIDA’s content studio enables agencies and brands alike to access our founders’ content marketing strategy experience and the creative talent in our portfolio to plan, create, distribute and optimise content to build your brand, develop your audience and grow your business.
VIDA: experiential revenue development for women's cycling media brand Casquette